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Vegetarian, Vegan and Animal Rights

Luminous Animal

(27,310 posts)

8. Technically, according to the FDA, there is no such food stuff called "mayo".

Reply to longship (Reply #5)

Tue Nov 18, 2014, 11:42 PM

Nov 2014

It entered the common vernacular as slang. Which is why, even though Kraft uses it on their mayonnaise, they are unable to trademark the word. And though the vast majority of us may understand mayo to mean mayonnaise, the Feds don't and the word has been up for grabs for a long time. I think it was a brilliant move and legally, they had every right to use it. What they can't use is "mayonnaise" and they don't.

Kudos for Unilever for giving the product a big giant boost in sales.

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Highlight:

Mother Jones re: the Just Mayo lawsuit [View all] LiberalElite Nov 2014 OP

Perhaps Hampton Creek should also use the etymology of the word kentauros Nov 2014 #1

"Stealing market share" ??? silverweb Nov 2014 #2

yeah heh - LiberalElite Nov 2014 #3

I've had it. silverweb Nov 2014 #4

They should have named it "Genuine Vegan Artificial Mayonnaise Type Substance." longship Nov 2014 #5

I vote for, "Better Than Mayo" ginnyinWI Nov 2014 #6

That would be okay with me. longship Nov 2014 #7

Technically, according to the FDA, there is no such food stuff called "mayo". Luminous Animal Nov 2014 #8