[font color="navy" face="Verdana"]I thought the "free market" was based on competition and enterprise? The "invisible hand" is supposed to sort out which product is best by virtue of its popularity with users (sales).
How can a new, better product be "stealing" market share by virtue of being more popular? Isn't that what the "market" is supposed to be all about?
I think Unilever is going to lose this suit big time, and I hope they have to pay Hampton Creek's legal fees plus damages.
Best Foods/Hellman's is what I grew up with and it used to be my gold standard for mayonnaise. Then I started making my own (which is pretty good, if I do say so myself).
Now I'll be buying Just Mayo. Oh, and I'll be boycotting all other Unilever products, too!
This is for you, Unilever: 
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